"First they came for the trans fat, and pretty much everyone agreed it should be banned, because it can clog arteries. Then they came for monosodium glutamate. Even though food companies say it is harmless, they eventually puled it from many products, because that’s what the customer demanded. Now, one in 10 young adults want regulators to ban dihydrogen monoxide from food and beverages, according to a study by research firm InsightsNow. Um, that would be H2O, also known as water. The food industry is grappling with just how far to bend to consumer whims about chemicals – even when those whims seem clueless."